Promotional Product Design
Promotional Product Design
As the graphic designer for a printing company,
I had the opportunity to design and layout different promotional products for our clients. These included common products that we regularly produced while
also creating new die lines and templates for completely custom orders. Creating these powerful marketing tools for our clients meant giving them an innovative and personal way to connect with their consumers and to boost the visibility of their brand. Once the layout was approved by the client,
I would use SmartStream Designer to send the item into print production to the HP and Ryobi presses.
As the graphic designer for a printing company,
I had the opportunity to design and layout different promotional products for our clients. These included common products that we regularly produced while
also creating new die lines and templates for completely custom orders. Creating these powerful marketing tools for our clients meant giving them an innovative and personal way to connect with their consumers and to boost the visibility of their brand. Once the layout was approved by the client,
I would use SmartStream Designer to send the item into print production to the HP and Ryobi presses.
macayla kat creates
Logo Design &
Branding
Understanding the core concepts behind the brand is a huge step I take in creating a successful logo. A brand's identity must be a cohesive system between imagery, packaging, color schemes, and typefaces. Using these visual concepts, harmonizing a brand identity
to create a strong connection between the consumer and the company is key.
